Making Your Idea a Reality: Custom Promo Products

There are a ton of cool promotional products out there. From water bottles to key chains, the options are seemingly endless. While getting your company logo printed on an item is a great start to get your name out there, there’s a new promotional product trend taking the industry by storm – custom products.

The effectiveness of promotional products has been proven time after time – statistics reveal that adding promotional products to the media mix increases the effectiveness of other media by up to 44%, and 89% of consumers are able to remember the name of the advertiser on a promo product they received in the last 24 months.

With custom products, however, you have an opportunity to take your branding to the next level. At tradeshows, sporting events, or conferences, freebies and giveaways are everywhere, and competition is stiff. Custom products help you stand out from the crowd, because your product truly is one of a kind.

At Greater China, our specialty is turning your idea into a reality. We assist with design specifications and oversee all aspects of product development, testing, manufacturing, and logistics. From a custom molded plastic key chain, to large metal storage boxes – you think it, we create it!

Here are a few examples of custom projects we’ve completed that have had great success:
 

Metal Clips with Grosgrain Ribbon

Greater China was asked to do 1 million custom clips in several custom PMS colors for a major retail chain within a 30 day delivery timeline. Individual PMS colors were drop-shipped to several hundred locations in a matter of days. 
 

Ball Game Windup Toy

We were tasked to design a custom PVC windup toy for a major league baseball team that resembled one of their players. This custom toy proved to be so successful, in fact, that it was repeated for additional players for future games.
 

Basketball Tin Cooler

This project required major creativity – a product to promote the Final Four Tournament. The outcome was a totally custom tin cooler with a basketball leather wrap – a practical, yet uniquely original concept.
 

No matter if your idea is still in your head or fleshed out on paper, Greater China has the resources and the know-how to get your custom product off the ground and into the hands of your customers. If you’re going to invest in a promotional product, why not make it one worth talking about?

Contact us today, and let’s get started on your custom project!